Found through Google...
To stimulate young adult interest in reading, we need to go the same route that education has taken, meaning: we must make literature and the library relevant to them. How can we do this? Well, librarians must analyze their population and determine their interest. In layman's terms: What do kid like and what do they pay attention to?
From the blog....
"We're public, school, and academic librarians. We believe libraries can learn from and use Pop Culture to improve their collections, services, and public image. We love TV, music, the movies, comic books, anime, magazines, sports, tech, and oh yeah: reading!"
A little relevance goes a long way....
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